Google now tracking more personally
Google’s relaxing a previous barrier between DoubleClick, their online ad division that controls 75% of the market, and the rest of Google’s data that can track you directly tied to your Google account, as reported by ProPublica. What does this mean? Well, up until now, you could have a DoubleClick tracking cookie and it would make ads follow you around the web - those creepy ads on random sites that somehow knew what you searched for on eBay 15 minutes ago - but it wouldn’t necessarily be tied into browsing activity elsewhere. ...